Drawing inspiration from the 2014 film Her, I designed this product around the idea of a scent that lingers (a fragrance that evokes memories of someone special, whether it’s your partner, wife, or girlfriend), even when she’s not there.

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With this concept in mind, the perfume's packaging needed to embody sensuality and femininity, mirroring the essence of the fragrance itself. To achieve this, I referenced a classic fashion pose often used to accentuate the elegance and curves of a woman.

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To further bring the idea to life, I created a promotional clip incorporating scenes from the film that inspired the project, reinforcing the theme of an aroma that lingers ... like the touch of Her.

Responsibilities